Skip to content
Featured
FeaturesWorkflowsIndustriesPricingPress
Sign in
Press homePodcastsPress releasesIn the newsResearchAboutMedia kitContactMain site
Featured

7014 E Camelback Road, Suite B100A, Scottsdale, AZ 85251

Featured

  • Features
  • Workflows
  • Industries
  • Pricing
  • MCP

Press room

  • Press
  • Podcasts
  • Press releases
  • In the news
  • Research
  • About
  • Media kit
  • Contact
  • Privacy policy
  • Terms of service
  • RSS

Press contact

Brett Farmiloe
brett@featured.com

LinkedInXFacebookInstagramYouTube

© 2026 Featured. All rights reserved.

Also asMarkdownAPIllms.txtRSS
How HARO Helps You Stand Out
FeaturedHAROPodcast appearance

How HARO Helps You Stand Out: PR Tips That Connect, with Brett Farmiloe on The Real Connect

Brett Farmiloe, CEO of HARO and Featured, joined Tamika Carlton on The Real Connect to talk about relationships, PR and the power of simple conversations: how HARO works behind the scenes, what journalists actually want from sources, and how to use HARO and Featured without losing your voice.

PUBLISHED DEC 3, 2025 · THE REAL CONNECT · 37 MIN

Listen

How HARO Helps You Stand Out — Episode with Brett Farmiloe

Apple

Key Takeaways

  • Real connection is still the secret to real visibility,

    even in an AI-obsessed world.

  • How HARO really works for journalists and sources,

    and why connection accelerates every startup.

  • AI-generated pitches are a reality on HARO;

    what journalists actually want is a real source with a real voice.

  • The RV road trip shaped Farmiloe's philosophy on business,

    and he still believes in walking meetings and being the dumbest person in the room.

About the Show

The Real Connect, hosted by Tamika Carlton, is a relationship podcast about communication, leadership and human connection. Season 2, episode 8 was published on December 3, 2025 and runs 37 minutes. Recorded before Featured relaunched Connectively on June 2, 2026, so product details reflect the platforms at the time.

About Featured

Featured is an AI co-pilot for public relations (PR) that helps communications professionals and subject matter experts find earned media opportunities, draft responses, and secure coverage across journalist requests, podcasts, bylined articles, speaking engagements, awards, and other PR opportunities. The company owns and operates HARO (Help a Reporter Out) and Connectively, which connect journalists and publishers with subject matter experts. Featured supports more than 100,000 users and helps publishers fill content gaps with expert insights.

Media Contact

Brett Farmiloe — Founder & Chief Executive Officer
Featured
press@featured.com

Available for interviews on: AI and media relations, the HARO and Connectively platforms, generative engine optimization, PR automation.

Featured is an AI co-pilot for public relations (PR) that helps communications professionals and subject matter experts find earned media opportunities, draft responses, and secure coverage across journalist requests, podcasts, bylined articles, speaking engagements, awards, and other PR opportunities. The company owns and operates HARO (Help a Reporter Out) and Connectively, which connect journalists and publishers with subject matter experts. Featured supports more than 100,000 users and helps publishers fill content gaps with expert insights.